| | | | | | Know your product is amazing, but somehow your images just aren't telling the whole story? | Good news: you don't need to hire an expensive photographer or spend hours mastering Photoshop. | With OpenAI's new GPT-4o, you can easily turn "meh" images into scroll-stopping shots—regardless of your budget or technical background. | The whole process is surprisingly straightforward and delivers some seriously impressive results. 👇 |
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| | | | | 💡 Step-by-Step Guide | Turn Plain Product Pics Into Studio-Grade Images | Whether you need images for your online shop, small business, or side hustle, GPT-4o saves you some serious time and money by making it really easy to: | Turn ordinary photos into studio-grade visuals in seconds, not hours Show off your products in any setting with just a few prompts Explore fresh brand aesthetics without reshooting Maintain a consistent, on-brand look across your entire site or catalog
| The gap between amateur and professional product photography has never been smaller. | | Example Use Cases | Design scroll-stopping visuals for social media carousels, website banners, or emails Elevate product & landing pages with high-quality hero images Build out ad variations for A/B testing Create seasonal campaigns with pre-shot images Give a boost to your pitch decks, press kits, & trade show booths Make memorable brochures, packaging, & in-store signage
| | ✅ The Steps | Step 1: Open ChatGPT & select GPT-4o from the menu dropdown | | Step 2: Create your prompt: | Upload a clean photo of your product—ideally with a plain white, neutral, or transparent background Describe the backdrop, e.g., 'Show the product on a cozy coffee table scene with warm lighting, as if taken by a professional photographer'
|  | From plain product photo to 'cozy coffee table scene with warm lighting' |
| Step 3: Make it into a full photoshoot by asking ChatGPT to show your product in additional backgrounds, e.g.: | 'On bathroom vanity alongside spa accessories' 'In a tech workspace in daylight on a modern desk next to a laptop & coffee mug' 'On a marble kitchen counter with soft morning light & a shallow depth of field and clean, minimal aesthetic' 'In a holiday setting with cozy lighting & blurred fairy lights in the background' 'Surrounded by cinnamon sticks & fresh herbs on a rustic wood table'
|  | In a tech workspace & holiday setting |
| Step 4: Not loving the images? Ask ChatGPT to make some tweaks, e.g.: | 'Make the shadows softer' 'Move the product to the center' 'Zoom in slightly so the label is easier to read' 'Change the background to a light gray studio wall'
|  | Original output to 'softer shadows' |
| Step 5: To save your new visuals, simply click the download arrow in the top right of each image | |
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| | | | | 💡 Pro Tips | Experiment With Styles & Effects | Give your images a whole new vibe by using some of our favorite photography terms in your prompts, such as: | Lighting & Mood | Moody studio lighting: Dramatic contrast & shadows for a bold, editorial look Golden hour lighting: Warm, soft sunlight just after sunrise or before sunset—perfect for lifestyle shots outdoors Backlit: Light behind the product, creating a glow or silhouette—can work for transparent or reflective products (e.g., glass bottles)
| Camera Techniques & Composition | Lifestyle flat lay: Overhead shot Shallow depth of field: Blurred background that highlights the product Macro shot: Extreme close-up capturing texture & fine detail—ideal for small items like jewelry Leading lines: Subtle lines in the scene that naturally guide the eye to the product
| Effects & Aesthetic Styles | Motion blur: Blurred effect that implies movement—great for products like cars or running shoes Fisheye lens: Wide, spherical distortion effect Polaroid style: Retro, nostalgic feel
|  | Lifestyle flat lay (left) & moody studio lighting (right) |
| | Get Expert Advice From These GPTs | | | Create An Entire Visual Library | Once you find a look that fits your brand, reuse it with your other products. Simply upload a photo of the new product, and try this prompt: 'Use the same scene but replace the product with this one.' | |
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| | | | | ⏭️ What's Next | All through April, we're going all in on how you can use GPT-4o in your business. Next Tuesday, we'll show you how to whip up branded infographics. | And, as always, we'll be back on Thursday with a roundup of the latest AI product drops, what's trending, and deep dives into a few tools we think are seriously worth your time. |
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| | | | | | Get your AI tool, agency, or service in front of 250k+ AI enthusiasts 🤝 | |
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| | | | | 💫 Level Up | Create Presentations People Actually Enjoy | | So you've got all these nice new product images… now what? How about put them to work in pitch decks, reports, & sales materials that truly impress? Our AI-Powered Presentations course shows you how to: | Brainstorm ideas & map out presentations using ChatGPT Turn outlines, docs, & prompts into full slide decks Create custom graphs & charts from your data Add a polished touch with PowerPoint, Microsoft Designer, & Gamma
| Make your next presentation your best one yet. | |
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